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Join the Pure 30 Challenge

30-Day Fitness Reset for Purebred Members & New Starters

This February, Purebred Fitness is launching a 30-day challenge designed to help you reset, refocus, and establish the habits that will define your 2026. Whether you’re coming off the summer break or ready to level up your routine, Pure 30 is your opportunity to build strength, consistency, and a mindset that drives results.

 

Open to the public. No commitments or obligation to continue after the 30 days.

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How the Pure 30 Challenge Works

This isn’t just another fitness challenge — it’s a complete 30-day habit reset built on 5 foundations: Mind, Training, Sleep, Nutrition, and Environment. Structured guidance, daily accountability, and a community committed to finishing strong.

1. Join the Challenge

Gold members are automatically eligible. Silver and Bronze members can upgrade for the month. New members can join with a special challenge rate.

2. Attend the Intro Seminar

Saturday 31 January — Meet the coaches, understand the challenge structure, and set your intentions for the next 30 days.

3. Complete Your Starting Scans + Photos

Monday 2 February — Optional InBody scans available ($40) to track your progress. Before the photos and measurements will be explained during the seminar.

4. Begin Your 30 Days

2 February – 3 March — Every day, you’ll complete 5 simple tasks designed to build momentum and create lasting change.

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What's Included in Pure 30

This isn’t just another fitness challenge — it’s a complete 30-day habit reset built on 5 foundations: Mind, Training, Sleep, Nutrition, and Environment. Structured guidance, daily accountability, and a community committed to finishing strong.

Unlimited Gym + Class Access

Full access to all group fitness classes and general gym facilities throughout the entire challenge — everything you need to stay consistent.

5 Daily Tasks (Your Foundation for Success)

Each day, you’ll complete:

  • 1 Workout — Hit a class, lift, move. Just show up.
  • Read 10 Pages — Feed your mind with knowledge and growth.
  • Follow the Meal Plan — Simple, realistic nutrition designed for real life.
  • 2–3L Water — Stay hydrated, stay sharp.
  • 10 Min Meditation — Build mental clarity and reduce stress.
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Digital Meal Plan via FITR App

Access balanced nutrition plans inside the FITR app — no guesswork, just simple daily guidance tailored to your goals.

4 Weekly Challenge Sessions (Saturdays)

Special team-based workouts designed to build community, push your limits, and keep motivation high:

  • Session #1 — 7 Feb: Team workout
  • Session #2 — 14 Feb: Amazing race
  • Session #3 — 21 Feb: TBA
  • Session #4 — 28 Feb: TBA
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Weekly Themed Mini-Challenges

Each week brings a new focus to keep things fresh:
  • Week 1 — Consistency Week: Build the foundation
  • Week 2 — Strength Week: Focus on physical capacity
  • Week 3 — Discipline Week: Mental toughness and habit stacking
  • Week 4 — Resilience Week: Finish strong with mindset work
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Private Community Support

Join the private Facebook group for daily content, coaching tips, accountability, and connection with other challengers.

Optional InBody Scans

Track real progress with before and after scans (optional add-on, $40) — data that shows exactly how far you’ve come.

Why Purebred Members Love Pure 30

01

Built on Proven Foundations

This challenge focuses on the 5 pillars of lasting health: Mind, Training, Sleep, Nutrition, and Environment. Not a quick fix — a complete reset.

02

Designed for Real Consistency

Whether you’re a seasoned athlete or just starting out, Pure 30 meets you where you are and helps you build habits that stick beyond the challenge.

03

Not a Weight Loss Gimmick. A Habit Builder.

This is about progress, not perfection. You’ll build momentum with simple daily tasks that compound into real, lasting change.

04

Community That Keeps You Going

You’ll do this alongside a group of people who are committed to the same goal — finishing strong together. Weekly challenges, team sessions, and daily check-ins keep you accountable and motivated.

05

Guided by Expert Coaches

The Purebred team will coach, guide, and support you every step of the way — explaining the what, why, and how behind each task so you understand the process, not just follow it blindly.

Ready to Start Your 30-Day Reset?

Spots are limited. Once the challenge starts, registration closes.
Intro Seminar
Saturday 31 January
Challenge Starts
Monday 2 February
Challenge Ends
Tuesday 3 March
Presentation
Saturday 7 March
Gold Members
Join free — you’re already in.
Silver/Bronze Members
Upgrade for the month and commit.
New Members
Special intro offer available — start strong with Purebred.
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  • Monday - Friday 4am - 7:30pm
  • SATURDAY 5am - 3pm
  • SUNDAY 7am - 1pm